NEW MOOMIN PUBLISHING
Puffin, one of the world's largest publishing houses, has acquired the publishing rights to develop a new high-quality range of picture books for younger children. Puffin will launch the new Moomin range in 2010 - the year the Moomins celebrate their 65th anniversary and Puffin its 70th anniversary.
The launch is one of the all-time greatest children's book launches in Europe and the agreement is one of the most extensive children's books agreements concluded in the Nordic countries in recent years.
Press Release:
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Puffin to develop new range of Moomin publishing
Puffin, home of the much loved Moomin stories in the UK, has acquired publishing rights to develop Moomin into a new range of high quality picture and novelty books for young children.
The Puffin deal was agreed with Bulls Press and Parthenon. Puffin will be selling rights in the new books at Bologna 2009.
The Moominfamily and their friends are the delightful creation of Tove Jansson, full of a particular magic which has enchanted children and adults across the world. Originally written in Swedish, the Moomintroll books have been translated into 34 languages and adapted for television, film, opera and radio.
Sophia Jansson, the niece of Tove Jansson, says, “I am absolutely delighted about Puffin's plans to reintroduce Moomin to young children. Through this new range of books a completely new generation of readers will have the wonderful opportunity of finding their way to the timeless original Moomin books.”
Puffin will launch the new Moomin range in 2010, the year that Moomin celebrate their 65th anniversary and Puffin its 70th anniversary.
Marten Rudolfsson of Bulls Press says, “This further endorses the universal appeal of Moomin. We are very excited about bringing Moomin to an even wider audience.”
Caroline Mickler, Brand Consultant of Parthenon adds, “We believe that Moomin has unique ingredients to become a staple classic and part of children’s growing up years around the world. Puffin’s vision for Moomin absolutely mirrors ours and we are delighted by this new partnership.”
The unique humour and magical sense of innocence and adventure of Tove’s original Moomin stories have made them timeless classics read by every new generation of children. Puffin’s new range of publishing will bring Moomin to children of all ages and cement their place as a timeless family brand.
For further information please contact Adele Minchin in Puffin Publicity
Tel: 020 7010 3072 or adele.minchin@uk.penguingroup.com
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